Bi-Rite family of Businesses

In 2013 I helped established and the in-house Design Department for San Francisco's beloved Bi-Rite Family of Businesses, creating marketing assets for Bi-Rite Creamery, Bi-Rite Market, Bi-Rite Catering, and Bi-Rite Farms. I collaborated closely with owners, buyers, and department heads to design and implement seasonal and brand campaign creative that spanned in-store signage, window displays, social media, and printed materials. Managed vendor relationships with printers, retail suppliers, and carpenters. I developed bespoke signage and unique brand visuals for the stores. Additionally, I art-directed photo shoots, capturing compelling product and campaign imagery that elevated the brand's visual storytelling.